400M+ monthly views across YouTube and CTV

The intelligence layer for CTV publishers and advertisers

First-party audience data, real-time ad performance, and AI-driven insights. Built for media companies operating at scale in MENA.

Open Platform
400M+
Monthly Views
Across CTV, YouTube, and partner inventory
14M+
Unique Viewers
First-party behavioral profiles
50M+
Data Points / Day
Ingested, enriched, and segmented
25+
Integrations
Ad tech, DSPs, data platforms, and identity
// Platform Modules

Modular by design. Add what you need.

Core analytics included. CRM, content intelligence, and presentation tools added as your needs grow.

AUDIENCESCORE

First-party audience intelligence

16 behavioral segments across 6 verticals. Engagement tiers, geographic reach across 30 cities, device intelligence, and content affinity — all from real CTV viewing data. No third-party cookies, no probabilistic matching.

978K addressable users
4 engagement tiers
30 cities tracked
5 device categories
AD PERFORMANCECORE

Campaign analytics that move

Revenue, impressions, eCPM, and fill rates — with period-over-period comparison on every metric. Drill into demand tags, campaign families, and daily trends. Previous period overlay on every chart.

30+ campaigns
Demand tag breakdown
Daily revenue tracking
Period comparison
AI ASSISTANTCORE

Ask your data anything

Natural language queries routed through a 3-tier system: pattern matching for instant answers, Haiku for interpretation, Sonnet + MCP for complex reasoning. The system learns — frequent queries get promoted to instant responses.

3-tier routing
~$0.02/query
Learning patterns
10+ MCP tools
CRMADD-ON

Pipeline to close

Drag-and-drop kanban pipeline, company management with contacts, deal detail with activity timeline. Track every deal from prospecting to close with full audit trail.

6-stage pipeline
Company & contacts
Activity timeline
Deal metrics
CONTENT ENGAGEMENTCOMING SOON

What content drives revenue

Performance by genre and title. Engagement heatmaps, trending detection, audience overlap analysis, and revenue attribution per content category.

Genre analytics
Trending detection
Audience overlap
Revenue attribution
PRESENTATIONSCOMING SOON

Pitch decks from your data

Build branded presentations with live data. Share via link with viewer analytics — engagement scores, completion rates, and hot lead detection.

Slide builder
Viewer analytics
Hot lead detection
QR sharing
// AI Assistant

Give it a question, get back a decision.

nucleus — ai chat
// Integrations

Connect your stack

25+ integrations across ad tech, data warehouses, measurement, and identity.

SpringServeSpringServe
The Trade DeskThe Trade Desk
Amazon DSPAmazon DSP
LiveRampLiveRamp
SnowflakeSnowflake
Google DV360Google DV360
MagniteMagnite
NielsenNielsen
TableauTableau
SlackSlack
// Why it works

What this means for you

Less time waiting for reports. More time making decisions.

Dashboards load instantly

Your metrics are pre-computed and cached globally. No loading spinners, no timeouts. Open the dashboard and the data is already there.

Yesterday's data, today

New data flows in automatically every day. By the time you open Nucleus in the morning, yesterday's campaigns, audiences, and revenue are ready.

Ask questions in plain English

Type 'revenue this month' and get an answer in 200ms. Ask 'build me a Ramadan campaign dashboard' and the AI creates it. No SQL, no exports.

One platform, not twelve tabs

Audiences, ad performance, CRM, and reports in one place. No switching between SpringServe, spreadsheets, and email threads.

See your data differently

Nucleus is invitation-only. We work with publishers and advertisers in MENA who want first-party intelligence at scale.

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