First-party audience data, real-time ad performance, and AI-driven insights. Built for media companies operating at scale in MENA.
Core analytics included. CRM, content intelligence, and presentation tools added as your needs grow.
16 behavioral segments across 6 verticals. Engagement tiers, geographic reach across 30 cities, device intelligence, and content affinity — all from real CTV viewing data. No third-party cookies, no probabilistic matching.
Revenue, impressions, eCPM, and fill rates — with period-over-period comparison on every metric. Drill into demand tags, campaign families, and daily trends. Previous period overlay on every chart.
Natural language queries routed through a 3-tier system: pattern matching for instant answers, Haiku for interpretation, Sonnet + MCP for complex reasoning. The system learns — frequent queries get promoted to instant responses.
Drag-and-drop kanban pipeline, company management with contacts, deal detail with activity timeline. Track every deal from prospecting to close with full audit trail.
Performance by genre and title. Engagement heatmaps, trending detection, audience overlap analysis, and revenue attribution per content category.
Build branded presentations with live data. Share via link with viewer analytics — engagement scores, completion rates, and hot lead detection.
25+ integrations across ad tech, data warehouses, measurement, and identity.
Less time waiting for reports. More time making decisions.
Your metrics are pre-computed and cached globally. No loading spinners, no timeouts. Open the dashboard and the data is already there.
New data flows in automatically every day. By the time you open Nucleus in the morning, yesterday's campaigns, audiences, and revenue are ready.
Type 'revenue this month' and get an answer in 200ms. Ask 'build me a Ramadan campaign dashboard' and the AI creates it. No SQL, no exports.
Audiences, ad performance, CRM, and reports in one place. No switching between SpringServe, spreadsheets, and email threads.
Nucleus is invitation-only. We work with publishers and advertisers in MENA who want first-party intelligence at scale.